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  Wuhan UniversityWuhan University 1 BQOM 022 : Operations Management Instructor:  Staff  Classroom :RM207,#1 TeachingBuilding Course Description& Objectives: The overall objective of this course is to provide you, the student, with the clearunderstandingof twokey topics:1.How functional areas within the firm coordinate their activities to convert inputs (raw materials, labor, capital, intellectual property, brand value, etc.) intocustomer-valuedoutputs(productsandservices)2.Specific operations management techniques and methodologies employed bybusinessestoachieve sustainablecompetitive advantage inthe marketplaceOperations Management involves the systematic planning, designing, operating,controlling and improving the processes that transform inputs into finishedgoods and services. Managing operations is critical to every type of organization,because only through effective and efficient utilization of resources can anyorganization be successful. This is especially true today, when we see that significant competitive advantages accrue to firms that manage their operationseffectively. Careful design and management of operations is of utmost importancefor boththe long-termsuccessandsurvival ofa firm.Operations Management provides insight to how firms manage their resourcesto gain a competitive advantage. It examines the design, control, and strategicmanagement of the systems responsible for transforming raw materials intofinished goods, equipment optimization, and human resource planning andfacilities management; all with a focus on the creation of valued products andservices in a competitive global environment. Additional OperationsManagement & Supply Chain Management (SCM) concepts will be covered:global supply chains will be defined, optimization by process flows vs. functionalsilos, the role of just-in-time inventory, the bullwhip effect, supplier relationships,production optimization via technology, production bottlenecks, and the impact of information technology (i.e., ERP, MRP and other specialized systems) withinthe operationsandsupplychainframeworks.Asa student in thiscourse, you will:ã Learn basic definitions and components of Operations Management theory andpracticeã Learn the linkage between processes and operations management performance,various programs (TQM, Lean, Six-Sigma, Reengineering) that can be used for  Wuhan UniversityWuhan University 2 analyzingandimproving businessprocesses.ã Understand how Operations Management contributes to value creation(value-added) withina companyã Learn critical elements of operations management including forecasting,facilitylocation,capacityplanning,and salesandoperationsplanning.ã Recognize and understand cross-functional interdependencies inherent withthe product design processandprocessflow analysisã Understand how inventory management, Just-In-Time (JIT), and leanmanufacturing contributetoreduced cost of goods soldã Determine the importance and application of systems designed to ensurequality products in addition to information technology and decision support systemswithin the OperationsManagement environment ã Demonstrate enhanced analytical/problem solving skills, through problemdefinitionandclarification, datacollection, interpretation,andanalysisã Meaningfully participate in class discussions on Operations Management topicseachweek ã Work together in small project teams to analyze cases and present yourfindingstothe classDuring this course, we will present several new analytical techniques and applythe concepts learned from the Quantitative Methods course. When analyticalmethods are not applicable, we will seek a careful understanding and cleararticulation of the situation at hand, identification of the options and strategiesavailable,andanalysisofthe trade-offs involved inchoosing amongthe options. Grade: 30% Quizzes(3x 10%each)10% Attendanceand participation10% Group project,including presentationevaluation20% Midterm30% FinalexamProject will be discussed in class and details, as well as group formation will betakingplacewithin the first week ofclasses. Textbook: Operations Management, Jay Heizer and Barry Render, Pearson, (2011), 10 th edition. Attendance Policy: Regular and prompt attendance is required. Under ordinary circumstances, youmay miss two classes without penalty. Each absence over this number will loweryour course grade by a third of a letter and missing more than five classes may  Wuhan UniversityWuhan University 3 lead to a failing grade in the course. Arriving late and/or leaving before the endofthe classperiodare equivalenttoabsences. Policy on “Late Withdrawals”: In accordance with university policy, Appeals for Late Withdrawal will beapprovedONLYincasesofmedical emergencyand similarcrises. Course Schedule: The course has 24classsessionsintotal. Allsessionsare2hours in length.Class1:Course introduction,project discussion andteam(group formation)Chapter1, OperationsandProductivityClass2:Projectteamformation completedChapter2, OperationsStrategyin a GlobalEnvironment Class3:ReviewofModules (Appendix,Part IV)Chapter3, ProjectManagement Class4:Chapter4, ForecastingClass5:Reviewfor Quiz No.1Class6:QuizNo.1Chapter5, Designof Goods& ServicesClass7:Chapter6, ManagingQualityClass8:Chapter7, ProcessStrategy Capacityand ConstraintManagement Class9Chapter7, ProcessStrategy Capacityand ConstraintManagement(Cont.)  Wuhan UniversityWuhan University 4 Class10:Chapter8, Location StrategiesClass11:Reviewfor the MidtermMidterm(chapters1-8)Class12:Reviewofthe MidtermChapter9, Layout StrategiesClass13:Chapter10, Human Resources,Job Design, andWorkMeasurement Class14:Reviewfor Quiz No.2Class15:QuizNo.2Chapter11, SupplyChain Management Class16:OutsourcingChapter12, Inventory Management Class17:Chapter13, Aggregate PlanningClass18:Chapter14, MRP& ERPClass19:Reviewfor Quiz No.3Class20:QuizNo.3Chapter14, MRP& ERP,continuedClass21:Chapter15, Short Term SchedulingClass22:Chapter16, JITandLeanOperations
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