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Chik Fil A

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1. Jen Ciampi Block 3 Chapter 5 Chick Fil A 2. HISTORY… <ul><li>The chain grew from the Dwarf Grill (later the Dwarf House, a name still used by the chain),…
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  • 1. Jen Ciampi Block 3 Chapter 5 Chick Fil A
  • 2. HISTORY… <ul><li>The chain grew from the Dwarf Grill (later the Dwarf House, a name still used by the chain), a restaurant opened by S. Truett Cathy, who is still the company's chairman, in the Atlanta suburb of Hapeville in 1946. This restaurant is located near a now defunct Ford plant, where workers once caught meals between shifts. The first Chick-fil-A opened in Atlanta's Greenbriar Mall in 1967. </li></ul>
  • 3. LOCATIONS… <ul><li>Chick-fil-a has over 1,300 locations in 37 U.S. states and the District of Columbia </li></ul>
  • 4. COSTS… <ul><li>Initial financial commitment of $5,000…then granted a license to open a chick-fil-a franchise </li></ul><ul><li>The parent company takes a greater percentage of your recurring business over time – 15% of gross sales and 50% of net profits each month. In addition, Chick-fil-A builds the restaurant on property they select and subleases the property back to you. </li></ul>
  • 5. TRAINING AND SUPPORT… <ul><li>In order to run a Chick-fil-A franchise, you need to be a born leader. The parent company requires several years of prior experience managing businesses from the ground up and showing a history of success. In addition, this isn't a hobby you can do on the side: you must be hands on and dedicate yourself exclusively to the business. </li></ul>
  • 6. PRODUCTS… <ul><li>Sandwiches, chicken fillets, nuggets, strips, waffle-cut fries, wraps, salads, fruit, milkshakes, sodas and other beverages </li></ul>
  • 7. MY FRANCHISE… <ul><li>I want to put a chick-fil-a in commack, long island, NY because there are not many chick-fil-as in NY and I think it would be successful there. There are only a few chick-fil-as in NY and none of them are located on long island. </li></ul>
  • 8. RANKINGS/SUCCESS… <ul><li>In 2008 chick-fil-a was ranked number 1 in top drive thrus. </li></ul>
  • 9. COMPETITION… <ul><li>Although chick-fil-a is a chicken restaurant, it is right up there competing against chains like McDonald’s, Wendy’s, and Bojangles. </li></ul>
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